..... turning search into sales

Discount Pay-Per-Click (PPC) Advertising

 

Are you looking for fast high ranking results in the search engines? You may want to consider a Pay-Per-Click advertising program. We offer discount pricing on all our Pay-Per-Click and Sponsored Link advertising programs.

The search engines all use Pay-Per-Click advertising programs. Google has Google Adwords, MSN has MSN Adcenter and Yahoo and the rest of the crowd use their own, but they all relatively operate the same way. It's this simple, you Pay-Per-Click

Basically you begin by establishing an advertising budget that your comfortable with (see example below). Secondly, select the keywords you or your business wishes to rank for, which are words or phrases related to your business. When people search using one of your keywords, your ad may appear next to or on top of the organic search results. Now you're advertising to an audience that's already interested in you.

 

Keyword Research: Improve the ROI of Pay-Per-Click advertising

If you are an affiliate marketer or are running a website with an objective to make money from it, you must be spending a lot of time and money on PPC keyword research. After all, that is the gateway to your online success.

As per the Pay-Per-Click method, your website ad is displayed to visitors when they search for a specific keyword in a search engine, and your account is charged for every click on that ad. Therefore, it is very important for you to target the right keywords because targeting the wrong keywords would not attract your target customer. Basically, you want quality traffic!

The Right Keywords

The right keywords are those that your target visitors search for in order to find the kind of website that they are looking for. For example, if you are running an affiliate website that sells cleaning products for a yoga mat, the right keyword for you is "yoga mat cleaner". If you target the keyword "yoga mat" only, it will attract general visitors who are looking for information on yoga mats and not a yoga mat cleaner specifically. Even if you choose the wrong keyword, you may still be able to attract some visitors, but they are unlikely to get converted into successful leads. Therefore, even though it is a time consuming process, but it is always worth spending some time to do a thorough PPC keyword research.

Manual Research vs. Automated Research

Now that you understand the importance of keyword research for your PPC campaign, you have to make a choice about whether you would want to do your research manually or with the help of Global Traffic Solutions. A manual research for the right keywords is certainly time-consuming and is quite unlikely to bring you accurate results. You will rely more on the trial and error method in that case. 

Example:

150.00 = your advertising budget

1.00     = your pay-per-click fee (every time somebody clicks on your ad)

After your 150th visitor clicks on your ad, your advertising account will have a zero balance and you will have to replenish your account to keep it active and remain in the rankings. If you choose not to replenish your account, your ad will disappear from the rankings. Think of your phone company, once you have exhausted all your phone minutes, your phone does work anymore. This is the same for Pay-Per-Click Advertising, once your account balance is exhausted, you need to replenish your account in order to remain active.  

Typical Questions:

1. How much does it cost for top pay-per-click rankings?

In order to rank in the top search results for your keywords, this is based on you and your  competitors and how much you are willing to spend to be on top. Yes, your competitor can out bid you and that is the fun of online advertising. Global Traffic Solutions has the tools to research and determine what it will take to be on top and can manage your pay-per-click campaign.

2. How fast can you get my website rank in the top positions?

1-2 business days

3. Are we guaranteed top rankings?

No, and if any Internet Marketer says "Yes", run away! If your competitor sees that they have  dropped in the rankings, they can out bid your bid to achieve a higher ranking. 

4. Do we offer discount Pay-Per-Click campaigns

Absolutely