Based in Michigan, Global Traffic Solutions specializes in E-Commerce Site design and development and has been servicing clients and people just like you since the late 90’s and offers a variety of web related services to help your business grow and succeed online using the latest technology on the market today.

One of the most alluring myths of the 20th century was that all you had to do was build a website and the buyers would come. Guess what? Internet marketing isn't quite that simple. However, with our support and a solid understanding of the dynamic technology of the Internet, you will be able to bring qualified traffic to your website.

We are business people too and like your business, we understand that every financial investment must produce results for your companies bottom line. Whether that investment is allocated toward your sales staff, new equipment, or toward generating high search engine positioning by hiring a professional SEO firm; that financial investment must produce revenue for the success of your company. Our reputation is based on your search engine results.

In order to explain the process of Web Design SEO, it would help to describe the roots of both Web Design and SEO, and how they can work together to benefit your business tremendously. While Web Design and Development has been around since the Internet started, SEO is still relatively basically new. The combination of the two can help streamline the process of a successful online presence and lower the initial costs involved in creating this presence.

Web Design

Web site Design is the process of building and creating an online presence for an individual, group, school, business, government, organization or any other entity. Web Design has grown over the years from simple HTML to complex processes and scripts such as Java script and PHP. There are several ways to design, develop and build a good, working web site. However, placing time aside to have a well thought out plan of attack, well designed, and well marketed web site has proven to be the most successful method.

Search Engine Optimization (SEO)

SEO, is the process of improving a website to better the chances of the website ranking higher in the search engines. What most individuals often misunderstand about SEO, is the fact that the goal is not to design a perfect website, but to design a website that is less imperfect than your competitors. The search engine will see that the website is more relevant to the Search Engines. This is not because the website has  more quality than its competitors, but because the website highlights the positives and eliminates as many negatives as possible.

Web Design SEO

Combining Web site design and SEO can be difficult because there are many outside factors on both sides to contend with. There are constant hurtles between the web design, the content, the programming, the marketing, and the optimization strategies. The Web designer must respect that the site they are designing will be optimized eventually either soon or in the near future. Consequently, additional space needed for content must be allocated. The web programmer must be flexible to adapt to the various calls to action provided by marketing as well as the optimization strategies involved. The SEO consultant should communicate with the web design team and the programming team to organize a smooth change from the Web Design and Development stage to the SEO Web Design.

The most common exercise for businesses interested in having their web site optimized is to design and develop the site; then hire a SEO company to help with the optimization services of their web site. This process ultimately leads to more expenses to the business practicing this way. A better way of handling this issue is to design and build a website with SEO strategies incorporated from the beginning of the project. While you could still hire an SEO company to communicate these techniques to a Web design company, it would save even more time and money to hire Global Traffic Solutions Inc.

Global Traffic Solutions provides Web Design, Web Development and SEO services which enables our customers to have a clear mind knowing that SEO strategies and practices are being installed from the beginning of the project through the online launch and thereafter.  Based in Michigan, we can work with companies and individuals from all over the country, both who are in need of Web Design SEO as well as other firms.